Made for Insight

Craft Standout App Experiences with Deep Linking

Bridge the gap between your app and the digital world with Unilinks—Apptrove’s deep link analysis tech designed to supercharge acquisition and retention. With intuitivity at its core, it connects user touchpoints into contextual journeys that maximize return on experience (ROX) with minimal friction for data-driven teams and efficiency-focused users. 

Transform Your Mobile Ecosystem Into a Profit Powerhouse with Unilinks

Acquire users from multiple sources and direct them through your conversion funnel
based on their intent, in-app behavior, and demographics. 

Tap-to-Target Journeys

Gain the Advantage Across Owned and Paid Media

Amplify app growth with a high-powered conversion funnel that ensures seamless user experiences from the point of acquisition to loyalty building. Bring users from offline and online platforms to the relevant content on your app, App Store page, or website by connecting your mobile campaigns with dynamic deep links that redirect traffic as per the intent of each target segment. 

All Insights on One Dashboard

Compare all key metrics across devices, channels, partners, regions, and media sources from a single, fully customizable, real-time analytics panel.

Cross-Platform Monitoring at Ease

Analyze cohort reports to identify the sources that attract high-LTV users—optimizing your ad spend for minimal wastage and maximum impact.

Deferred Deep
Linking

Create interactive Unilinks that guide users to the right in-app page—via the App Store—for smooth onboarding and stronger retention.

Work With Global Ad Networks 

Integrate with 500+ partners and onboard niche publishers with a pre-configured setup that strengthens worldwide collaboration.

Streamlined Setup

Code Less, Convert More with Smart Banners and Scalable Link Scripts

Unilink makes it easy for marketers to embed deep linking across channels without burdening their dev teams. Use smart banners, email-ready scripts, and fully customizable link parameters to auto-detect platforms, personalize CTAs, and redirect users contextually. From pre-installs to re-engagement, automate your deep link management and turn every interaction into a meaningful conversion.

View-Through Attribution

Track users who saw your ad but didn’t click, and still converted later via deep links—with precise view-through attribution and full-funnel visibility.

Realtime
Postbacks

Get real-time data syncs for all campaign events, from impressions to installs, purchases, and post-install actions, across every session.

Configurable Attribution Window

Customize attribution logic to align with your sales cycles, user behavior, and timelines for accurate performance tracking.

Refine Retargeting Campaigns

Use Unilink to drive users back into abandoned funnels or cart pages with pinpoint precision and higher conversion potential.

Stability at Scale

Automate Control and Scale with Enterprise-Ready Deep Linking

Build, manage, and analyze thousands of deep links without breaking a sweat. Apptrove’s dashboard gives you full control over link behavior, security, and performance. You can add validation rules, monitor fraud signals, and run link audits from one clean dashboard. Whether you’re launching a campaign across 15 regions or setting up a referral loop, every link works exactly how you intend it to.

One Click Link Management

Clone, edit, pause, or track deep links from a unified dashboard—without any coding—while maintaining consistency, scale, and speed across teams.

Multi-Layer Fraud Settings

Stay safe with IP blocking, install caps, and bot traffic detection built into every link—ensuring clean data, campaign integrity, and smarter decision-making.

Enable Validation Rules

Set dynamic validation checkpoints to ensure links route only when predefined conditions are met—safeguarding flow and campaign accuracy.

Link Discovery

Audit all existing app links based on campaign type, platform, or usage—instantly, accurately, and at scale for better governance and performance.

Your App’s Passport to Every Screen, Story, and User

Email-to-App

Create one-tap journeys from inboxes to your app with deep links that do not break, no matter when or how often they are triggered.

Social-to-App

Drive users from your social media platforms media showcasing to website or app pages where they can buzz with your brand, on their terms. 

Text-to-App

Pique the interest of your target audience with full-scale text campaigns that offer personalized discounts with a deep-linked shortcut to purchase.

QR-to-App

Tap into the offline user segments with Unilink-powered QR codes that promote app installs and engagement, and offer deep analytics.

Referral-to-App

Get a distinct view of your app growth by measuring the installs and conversions prompted through user invites and content sharing.

Paid Media-to-App

Calculate the cumulative revenue generated by web ads in terms of the installs generated, in-app events achieved, and overall user LTV.

Push Notifications-to-App

Boost contextual messaging with Unilink pop-ups and banners for smooth, instant transitions to in-app content.

We Connect the Dots,
You See the Big Picture

Why Choose Apptrove?

Deep Linking That’s Built for Scale, Strategy, and Success

Scalable deep linking architecture built for apps of every size
Privacy-first attribution that meets global data regulations
Cross-platform compatibility that ensures link consistency
24/7 support from our dedicated team of experts

Get Started Faster: Your Questions Answered

Deep linking in marketing refers to the practice of sending users directly to a specific page or screen inside a mobile app, bypassing the homepage or generic landing pages. This improves user experience, shortens the conversion path, and boosts campaign performance. Apptrove’s deep linking solution ensures these links work seamlessly across channels, devices, and platforms, so your users land exactly where you want them to.

There are three main types of deep links:

  • Traditional deep links – Work only if the app is already installed.
  • Deferred deep links – Route users to specific app content even if the app isn’t installed yet. After installation, users are taken to the intended screen.
  • Contextual deep links – Carry additional metadata like source, campaign, or user ID, making them ideal for attribution and personalized onboarding.

Deep linking is used to improve user navigation, drive conversions, and create seamless cross-channel experiences. It lets marketers guide users from an ad, SMS, email, or social post directly to a relevant in-app screen like a product page, offer, or personalized dashboard. This reduces drop-offs, increases engagement, and helps track campaign ROI more accurately.

A URL typically opens a web page in a browser. A deep link, however, opens a specific screen inside a mobile app. While both are links, deep links are designed to work within app environments, offering richer, more contextual user journeys. Apptrove ensures these links adapt based on device, app install state, and user context, so no matter what, your users always land where they should.

Yes, when implemented correctly, deep linking is absolutely safe. Apptrove uses secure routing, URL encryption, and privacy-compliant attribution to make sure user data stays protected. Our deep links are tamper-proof and built to meet global data privacy regulations like GDPR and CCPA.

With Apptrove, generating a deep link is easy and requires zero code. Just head to the dashboard, define your destination (like a product page or onboarding screen), set parameters such as campaign name or user type, and hit generate. You can also add UTM tags, fallback URLs, and advanced targeting rules, all in a few clicks.

Deep linking creates seamless, personalized journeys that reduce user effort and drop-offs. By routing users directly to relevant in-app content, whether it’s a sale, feature, or reward, you shorten the path to value. This boosts engagement, enhances user satisfaction, and ultimately drives higher retention and lifetime value (LTV).

Don’t just click, link your way to success

Download our Free Checklist to Choose the Right Deep Linking Technology for Your Mobile
Marketing Campaigns