SKAN Analytics That Just Makes Sense for real-world Growth
When SKAN made things complicated, we built a better way forward. Apptrove translates fragmented signals into a clear, actionable story, so you’re not chasing numbers; you’re making smarter decisions. Finally, you can make SKAN work for you, not the other way around. Because when your data makes sense, your growth does too.










Your Best Way to Do SKAN: Transparent, Actionable, Compliant
No more murky metrics. With SKANNative clarity, you connect impressions to outcomes, spot what’s working, and make confident, privacy-safe decisions—fast.
The Power of Being SKANNative, Not Just Powered
SKAN 4.0 and now 5.0 brought privacy to attribution. We bring power to that privacy. Apptrove is SKANNative, meaning every insight is built from the ground up for probabilistic accuracy and reliability. When privacy and performance go hand in hand, you can trust your data and confidently grow your iOS campaigns. It’s not just compliance, it’s clarity, control, and growth on your terms.
You Own the Data
Apptrove gives you direct, seamless access to your SKAN insights— no filters, no middlemen. You decide what you see, how it looks, and when it’s shared.
Made for What’s Next
Ready before Apple. Full SKAN 5.0 support—crowd anonymity, coarse values, and multiple postbacks, fully integrated, optimized, and future-ready.
Privacy Without Sacrifice
We prove you can follow Apple’s rules and still scale. SKANNative insights give you clarity, control, and performance—without crossing privacy lines.
Reclaim the Signal
No more missing attribution windows or blocked conversions. We rebuilt the entire SKAN signal chain so you don’t lose track of what truly matters.
Custom Dashboards That Speak Your Language
Your campaigns, your KPIs, your view. Apptrove lets you build dashboards that track what matters—ROAS, retention, post-install activity, and more. Whether you’re deep-diving into one campaign or monitoring performance across the board, your view stays focused and actionable. You’re in control of what you see and how—because better insights start with a better view.
Real-Time Data That Moves with You
Make smarter decisions fast and confidently. Every conversion, postback, and event appears in real time—so you're never behind or left guessing again.
Visualize Attribution Like Never Before
SKAN’s timeline is chaotic and often delayed. Our intuitive dashboard turns it into a clear, visual story—so you don’t just see data, you understand it and act on it.
Sync with Your Funnel
Line up SKAN data with install and engagement funnels. You get a full-picture view of performance-clean, connected, clear, conversion focused, and campaign-ready.
Share Views, Not Spreadsheets
Apptrove’s shareable views give everyone the same clear, real-time picture—so no one’s ever left guessing what’s really happening or where things stand.
Forecast with Confidence, Not Assumptions
Probabilistic attribution doesn’t have to mean uncertainty. Apptrove’s SKANNative solution helps you identify trends that matter. Instead of delayed or incomplete data, get near real-time clarity to forecast performance, optimize budgets, and make smarter decisions—while staying privacy-compliant. With Apptrove, probabilistic becomes powerful.
Postback Timelines, Fully Aligned
Visualize SKAN postbacks by cohort and conversion window. See what triggered them and when—no reverse-engineering required.
Understand What Apple Counts
Track in-app events driving conversion values and spot drop-offs or value gaps, all mapped automatically via Apptrove SDK.
Retargeting Signals, Captured
Even without IDFA, Apptrove captures retargeting impact probabilistically—so you know what’s working beyond new installs.
Real-Time Views, Built to Share
No data team required. Built custom SKAN dashboards and share instantly across teams, channels and partners.
Why Marketers Love SKAN Analytics from Apptrove
Built for Privacy
Apptrove is SKANNative, GDPR, and CCPA certified, offering privacy-safe insights without user tracking, so performance and trust go hand in hand.
Real-Time Reporting
See what’s happening as it happens. Apptrove updates with every postback, event, and conversion, giving you real-time clarity and SKANNative accuracy.
Probabilistic by Design
Get real-time, probabilistic SKAN insights—no GPS, no IDFA. Just clean, compliant signals for smarter decisions and scalable growth.
Quick SDK Plug-In
Implement Apptrove quickly with a privacy-first SDK that captures accurate postbacks and SKAN conversion values without burdening your app.
Easy Export & Sharing
Export clean, clear reports in seconds. Share what matters most with your team, manager, or partners—quickly, easily, and always on time.
Marketer-Friendly
Apptrove is fully plug-and-play with no SQL or setup stress. Powerful for analysts and intuitive for any growth marketer to explore and take action.
Integrates Everywhere
From major ad networks to BI tools, Apptrove fits right in, bringing real-time SKAN insights into platforms and processes you trust.
Why Choose Apptrove?
SKANNative Integrations Built for Accuracy, Scale, and Privacy
Explore the rest of the platform
Get Started Faster: Your Questions Answered
SKAN Analytics refers to data analysis derived from Apple’s SKAdNetwork (SKAN), designed for privacy-compliant mobile attribution. It helps app marketers measure campaign performance without user-level tracking. Apptrove’s SKAN Analytics provides clear, probabilistic insights to help you optimize growth while fully respecting user privacy under Apple’s rules.
Unlike traditional attribution relying on user-level data, SKAN works with aggregated, privacy-safe signals. This means data is less granular but more privacy-compliant. Apptrove uses advanced probabilistic models to make SKAN data actionable and transparent, giving marketers reliable insights despite these privacy constraints.
With Apple’s privacy updates, SKAN is the only way to accurately attribute iOS app installs while respecting user privacy. SKAN Analytics enables marketers to track campaign success, optimize spend, and drive growth without violating Apple’s rules, making it essential for any iOS marketing strategy.
SKAdNetwork is Apple’s privacy-focused attribution framework that enables measurement of app installs and conversions without exposing user-level data. It ensures user privacy by providing aggregated, delayed conversion reports, which Apptrove enhances with real-time probabilistic analytics to unlock actionable insights.
Apptrove is SKANNative, meaning it’s built specifically for SKAN’s probabilistic data. We enrich and clean raw SKAN signals, provide customizable dashboards, and deliver real-time insights, giving marketers ownership and clarity over their iOS campaign performance.
Yes. Apptrove’s SKAN Analytics goes beyond installs to track retention, conversions, and user engagement—all while maintaining full compliance with Apple’s privacy standards. This helps you understand user value and optimize long-term growth.
Probabilistic means working with aggregated data patterns to make confident, informed decisions despite the lack of user-level detail. Apptrove uses sophisticated models to translate SKAN’s probabilistic signals into clear insights that guide marketing strategy and budget allocation.
Want to Build Your Own SKAN Dashboard?
Use our free template to get started with your own SKANNative dashboard.
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