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Rethinking ROI: The Ultimate Guide to Media Mix Modeling for 2025 & Beyond
Imagine this: you’re in your office with spreadsheets showing your marketing budget being cut and
The Ultimate Guide to Idle Games
Introduction to Idle Games What if your game kept playing—even when you weren’t? Idle games
OEM Advertising and Preload Campaigns: Your Power Move for Scalable App Growth
Preload your app on new devices for higher installs and better retention, reach users before they download.
CTV Isn’t the Future, It’s the Now of App Marketing
Want to grow your app? See how CTV lets you reach the right people, track results, and get more installs, all in one place. Let’s get started!
Smart Ways to Make Money from Apps: A Complete Guide to APP Monetization Strategies
Monetization strategies for apps are ways to make money from apps. Typically app developers create
Mastering View Through Attribution (VTA): The Smart Marketer’s Guide to Mobile Growth
Click data isn’t enough. This VTA guide shows how smart marketers track unseen influence, delayed installs, and real impact, without sacrificing privacy.
Mastering Mobile App Installs: From 10K Downloads to 1 Million Users
From 10K to 1M installs; learn smart, proven tactics to grow your app with better ASO, retention, and attribution. No fluff, just real results.
Getting SKAN 4.0 Right: A Practical Guide for Marketers
Struggling with SKAN 4.0? This guide explains the latest changes and how to make them work for your iOS campaigns. Let’s get you on track!
CTV Advertising Dominance: Everything You Should Know About The Fastest-Growing Screen
In recent years, Connected TV or CTV advertising has emerged from a niche experimental channel