Curious where your conversions really come from? Apptrove’s ECommerce Attribution suite helps you track every user touchpoint across the customer journey —from install to final purchase. Get full-funnel visibility across marketing channels, optimize campaigns with real data, and make every marketing dollar count. Are you ready to level up your eCommerce strategy?

















With Apptrove, you get a front-row seat to how users truly interact with your app — combining session data with cross-device tracking for deeper insights. Dive into real-time eCommerce marketing analytics and digital marketing analytics that help you track ROI, retention, and campaign impact with confidence. Whether you’re scaling or tightening performance, Apptrove gives you the clarity to turn insights into outcomes.
Track customer actions and match them with specific campaigns for better ROI through detailed touchpoint analysis across the full conversion path.
Identify exactly which platform drives conversions with clean attribution data.
Visualize seamless app user journeys from first click to final checkout — making sales funnel analysis clearer and more actionable.
Speed matters in commerce, and timing is everything. With Apptrove’s real-time analytics, you’re not just looking at what happened; you’re acting while it’s happening. Instantly track campaign performance, session duration, and conversion rates as users move through your app. No delays, no blind spots, just live, accurate data that helps you course-correct, optimize, and grow without missing a beat. Because in mobile commerce, reacting fast isn’t optional, it’s what keeps you ahead.
Instant access to KPIs with interactive, mobile-first visuals.
Analyze performance by customer segmentation — including cohorts, geography, and device types.
Trigger notifications when key metrics spike or dip.
Budget with clarity and control. With a comprehensive eCommerce app measurement suite, you get a full view of how your spend connects to user actions, from impressions to conversions — supporting improved ROI measurement and ad spend optimization. Understand what’s driving performance, where to invest more, and how to improve returns across every channel. Designed for eCommerce apps, our tools help you plan smarter, spend efficiently, and grow confidently. With Apptrove, every ad dollar tells a story—and it ends in ROI.
Tie every ad dollar to a real in-app outcome with fully customizable ROI reporting
Customize lookback periods to suit your product cycle, and nature of partnerships
Monitor first-touch attribution, last-touch attribution, position-based attribution, and custom attribution models.
With Apptrove, every piece of your eCommerce ecosystem, from CRMs and analytics tools to ad networks and engagement platforms, connects effortlessly. We bring it all together into one clean, centralized view, so you can stop toggling and start optimizing. Track user behavior, campaign performance, and revenue attribution from a single source of truth. It’s not just integration—it’s intelligent orchestration.
Quick integration for Android and iOS apps with minimal developer time.
Seamlessly sync attribution data with your full marketing ecosystem.
Connect offline retail sale events directly back to mobile campaigns.
CTR, customer acquisition cost, and Source Performance.
Real-time campaign attribution
Session Time, Feature Use and Purchases
Behavioral analytics & live alerts
AOV, Purchase Frequency, and Churn
LTV tracking & ROI analysis as per media source
eCommerce attribution helps you understand which marketing touchpoints are actually driving conversions. It’s how you connect the dots between clicks, installs, and purchases—so your decisions aren’t based on guesswork. With accurate attribution, you can invest in what’s working, trim what’s not, and grow your app with confidence.
You can track everything from installs and signups to repeat purchases and LTV—all in one place. Tools like Apptrove help you tie user actions to marketing efforts, so you know which campaigns drive value, where users drop off, and how to optimize each stage of your funnel.
App analytics tells you what users do inside your app. App measurement zooms out—linking marketing touchpoints to those in-app actions. Together, they give you the full picture: from where users come from, to what keeps them engaged, to what makes them buy. You need both to grow smartly.
Yes — Apptrove supports multi-touch attribution models and pairs them with predictive analytics and marketing mix modeling to help you forecast future performance. It’s a fairer, more realistic view of your user journey, and it helps you optimize across the funnel, not just the last click.
Absolutely. Apptrove plugs right into your CRM, ad platforms, analytics stack, and more. Whether you’re using HubSpot, Google Ads, or any major tool, Apptrove fits in without disrupting your workflows, so your data flows smoothly, and your team stays in sync.
Very. Apptrove combines deterministic and probabilistic methods to deliver reliable tracking, balancing attribution bias while enabling incrementality testing and clean attribution reporting.
Yes. Apptrove lets you Track offline conversions — like in-store purchases — alongside in-app events with unified cross-channel attribution. Everything shows up in one view, so your team sees the complete journey and can connect cross-channel efforts to real business outcomes.
Explore how Apptrove helps eCommerce teams turn data into action,
starting right here.