Smarter Features.
Better Performance.
Always Evolving.
Our Product News hub keeps you in the loop with the latest features, enhancements, fixes, and innovations across our platform. Whether it’s a small UX improvement or a major rollout, this is where we break it down clearly, so you can stay one step ahead and make the most of everything Apptrove offers.
New on Apptrove: PWA Attribution That Brings Clarity to Web Performance
Apptrove introduces PWA tracking to measure website visits, events, and conversions with accurate attribution, domain exclusion, and structured session logic.
New on Apptrove: Direct Meta Audience Upload from Audience Segmentation
Apptrove now supports direct Meta audience upload from Audience Segmentation, enabling automatic syncing for faster retargeting and campaign activation.
New on Apptrove: .NET MAUI SDK Built for Secure, Scalable App Measurement
We’re happy to announce that Apptrove now enables .NET MAUI. For teams developing mobile software for Android and iOS devices, this news will help them facilitate user journey insights without modifications. Using .NET MAUI enables Apptrove integration into your application
New on Apptrove: See iOS Churn Clearly with FCM-Based Uninstall Tracking
Apptrove introduces FCM-based silent push uninstall tracking for iOS, enabling more reliable churn data and stronger lifecycle insights for growth teams.
New on Apptrove: LinkedIn Ads Integration for Accurate Install Attribution
Integrate LinkedIn Ads with Apptrove using Unilink to track installs accurately, measure campaign performance, and gain clear insights directly within the Apptrove dashboard.
New on Apptrove: S2S Geo Insights and App-Level Event Controls
Apptrove now supports city and region data in its S2S API and introduces app-level event controls for clearer data sharing between advertisers and agencies.
New On Apptrove: Detect Sophisticated Fraud Faster With Advanced Fraud Filters
Apptrove’s new fraud filters detect emulator installs, SDK spoofing, and abnormal retention patterns to help marketers protect budgets and attribution clarity.
New on Apptrove: Enhanced Audience Segmentation Is Here
Apptrove’s enhanced Audience Segmentation delivers smarter rules and direct ad network sync to help marketers target, personalise, and optimise faster.