Product News
Smarter Features.
Better Performance.
Always Evolving.
Our Product News hub keeps you in the loop with the latest features, enhancements, fixes, and innovations across our platform. Whether it’s a small UX improvement or a major rollout, this is where we break it down clearly, so you can stay one step ahead and make the most of everything Apptrove offers.

New on Apptrove: VTA Disable and Organic Event Log Visibility
Apptrove’s latest update lets you disable view-through attribution and track organic traffic in event logs, giving marketers cleaner, more reliable data.