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Benefits of Utilizing Mobile Marketing for Business

Benefits Of Utilising Mobile Marketing Properly For Business

Have a look into spectacular ways Mobile Marketing can grow your business. For those who are looking into how they can grow their business using mobile marketing it’s important to have a robust mobile marketing strategy and a tool like Apptrove for analytics, let this article help you understand. 1.

View-through attribution

View-Through Attribution: Uncovering the Hidden Gems of Ad Measurement

Mobile phone usage has increased the way brands use online marketing. As consumers expect personalized and seamless interactions, consumer behaviour is changing with those expectations as well. According to Statista, there will be over 7.79 billion mobile users by 2027, which shows how important the mobile device is to the

Mobile App Marketing Funnel

Decoding the Stages of Mobile App Marketing Funnel

Marketing has evolved a lot in recent years. The digital era has come with new advancements for every aspect of businesses. From awareness to the conversion stage, there are a lot more things in the mobile app marketing funnel to be taken care of for a successful establishment of a

Guide on In-App Advertising for Publishers

A Guide on In-App Ads for Publishers

In-App Ads has become an impactful tool for user acquisition and a great way of monetization from apps for any publisher. With over 7 billion mobile users today, a mobile marketing strategy has become the need of the hour.  As of 2021, global spending on mobile advertising has crossed over

Best Practices to Make App Name

5 Best Practices To Make Your App Name Work In 2024

According to marketers, the application OR app name is intended to trigger a brand emotion in the customer’s heart and leave it in their memory by a specific label, making application naming a crucial component of its branding. The app name will follow the product everywhere it appears, so it